Journal
Creative & growth insights
Playbooks and field notes on creative production, performance marketing, CGI/AR and studio craft from the Creative Brats team in Gurugram.

3000 sq ft studio [city] · 1 min read · 2026-09-13
What Makes a Studio Shoot-Ready | Equipro Studio
Sixty Feet of Working Distance, and Why It Matters. Narrower audience, but the people it catches are exactly the ones who book studios.
ReadPlaybook · 12 min read · 2026-06-10
How to Scale Ad Creative Production Without Breaking Your Brand
A field-tested playbook for teams that need hundreds of on-brand ad variants a month — asset systems, CGI pipelines and performance loops.
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